Eco Friendly Packaging
Eco friendly packaging or Green packaging has become very popular today to make our Earth, a green and safe earth. Packaging manufacturers and suppliers are constantly working towards improving the designs concepts of packaging so as to make the product more attractive and easy to use. One such design concept is Eco friendly packaging. If packaging industry provides a solution for current ecological needs, its all the more better.
Drawback of Plastic Packaging
packaging and coatings are always singled out as the main environmental
culprits in our landfills. Packaging suppliers have stepped up their
research in the production and sources of biodegradable, eco friendly packaging. Plastics are made of long polymer molecules that are too large and too
tightly bonded together to be broken down during composting. The bonds are
permanent and hard to break. To get rid of this problem, some companies are finding ways of designing plastics that perform the necessary functions of food packaging, cosmetic and other packagings, but can be made to biodegrade in landfills after their use is finished. These are eco-friendly packaging, that are well-designed, biodegradable, streamlined and easily recycled or reused.
What is Biodegradable or Eco friendly?
Biodegradability is the ability of a substance to be broken down into
simpler structures by living organisms, thus reducing its life in the
environment. Standards for measuring the speed of this breakdown vary from
country to country. Ordinary plastics do not break down.
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Demand for Eco Friendly Packaging
Eco-friendly packaging ranges from bioplastic containers, stretch wrap,
and filling, to natural cellulose foam. Many packaging manufacturers are
working on innovative ways to reduce the environmental impact of packaging,
including making packaging biodegradable.
A new generation of biodegradable packaging by companies is emerging as a
cost efficient alternative. While this is great news for the environment, it
may be somewhat surprising to marketers that the benefits from biodegradable
packaging may not stop there. Studies suggest that consumers may be willing
to pay a premium for products that use these materials. A recent research
found that "50% of those surveyed would pay 20 cents more for products"
for biodegradable polylactide packages versus more traditional
petroleum-based plastic containers.
Moreover, eco-friendly labeling may serve as an essential point of
differentiation for products, especially for those where biodegradable
packaging becomes a tangible expression of a product's brand promise. Biota
Spring Water sold in biodegradable containers - is one example of bottle
decomposition. Lower cost, higher prices, differentiated brands
ranging from Whole Foods to Wal-Mart are taking note